ONE FATEFUL NIGHT IN THE SUMMER OF 2021, I FOUND MYSELF IMBIBING IN ‘AN UNFAMILIAR ENVIRONMENT FULL OF NEW FACES, SOUNDS, AND CONVERSATIONS – THE LOS ANGELES BASED CREATIVE HUB, KOGO HOME. THE OCCASION WAS A RELEASE PARTY FOR AN ARTIST NAMED ASHA IMUNO, WHO I ADMITTEDLY HAD ONLY BECOME AWARE OF MOMENTS BEFORE WALKING THROUGH THE DOOR. DESPITE MY NAIVETE, THE MUSIC, LOVE, AND SENSE OF COMMUNITY I WAS SHOWN AT KOGO THAT NIGHT HAS HAD A LASTING IMPACT ON MY SPIRITS. THANK YOU ASHA AND THE REST OF THE KOGO FAMILY!
WITH NO FURTHER ADIEU, IT IS MY PLEASURE TO WELCOME BACK THE 21-YEAR-OLD MULTI-HYPHENATE CREATIVE, ASHA IMUNO, TO THE WORLD OF EARLY RISING WITH THE RELEASE OF HIS NEW SUN-SOAKED SINGLE, “ZIG ZAGGING”. FOR THE FIRST INSTALLMENT IN A SERIES OF SUMMER TRACKS, THE MORENO-VALLEY, CA. BORN ARTIST TAKES LISTENERS ON AN INTROSPECTIVE JOURNEY THROUGH A SPRAWLING SOUNDSCAPE OF WEST COAST FUNK EXPERIMENTATION. LACED THROUGHOUT WITH ALTERNATIVE GUITAR PLUCKS, CHOPPY DRUM BREAKS, AND AN EARWORM BASSLINE, ASHA’S BUTTERY VOCAL PERFORMANCE IS THE ELEMENT THAT GLUES THE WHOLE SONG TOGETHER.
REFLECTING ON THE SONGS ORIGIN AND PERSONAL SIGNIFICANCE, ASHA EXPLAINS, “I RECORDED ZIG ZAGGING AT THE KOGO HOME WHERE I’VE BEEN PRODUCING THE BUIK OF MY ALBUM. THE LYRICS PULL FROM A FEELING OF RUNNING FROM THE PAIN THAT COMES WITH TRUTH, KNOWING FULL WELL THAT DEEP DOWN I CAN NEVER OUTRUN WHAT’S COMING TO ME. THE DARK SUBJECT MATTER OVER THE BRIGHT MUSIC IS AN EXPRESSION OF THE DUALITY I FIND IN MY EVERYDAY LIFE”.
A CLEAR SONIC DIVERSION FROM HIS LATEST RELEASES, “ZIG ZAGGING” SHOWCASES EXACTLY WHY ASHA IMUNO IS ONE OF THE MOST VERSATILE AND BRILLIANT RISING ARTISTS ON THE SCENE. WITH RECENT CO-SIGNS FROM PROLIFIC CREATIVES SUCH AS COUSIN STIZZ, TOPAZ JONES, AND MERLYN WOOD OF BROCKHAMPTION, ASHA IS CURRENTLY IN THE PROCESS OF WORKING ON HIS SOPHOMORE ALBUM. ON JUNE 24TH ASHA WILL BE PLAYING HIS DEBUT HEADLINE SHOW IN LOS ANGELES UNDER HIS OWN UMBRELLA, WAITINGROOM, WHICH WILL BRING TOGETHER BLACK CREATIVES AND BUSINESSES FOR AN EVENING OF CELEBRATION, DANCE, AND LIVE MUSIC!
IF YOU HAVEN’T ALREADY DONE SO, MAKE SURE TO HIT THE “ZIG ZAGGING” SPOTIFY PREVIEW BELOW FOR AND TAP IN WITH ASHA ACROSS SOCIALS @ASHA.IMUNO. TRUST! BRO IS THE TRUTH! ENJOY.
